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Asia-pacific Journal of Law, Politics and Administration

Volume 2, No. 2, 2018, pp 57-64
http://dx.doi.org/10.21742/ajlpa.2018.2.2.08

Abstract



Local Community Support and the Engine of New Market Dynamics for Startups



    Young Wook Seo1, Yoo Hwan Lee2
    1Department of Business Consulting at Daejeon University
    2Business Consulting Research Center at Daejeon University
    1ywseo@dju.kr, 2yoolee@dju.kr

    Abstract

    This paper explores effects of the local community support for starting new businesses, the factor of external resources, and the innovation system in the firms on the business performance of startup companies. First, the findings show that both the local community support and external resources have significant impacts on the social norms and performance-based culture in the community. Second, the test results also indicate that in the innovation system of startups, discovery and exploitation are highly associated with their dynamic capabilities. Third, with regard to the total effect on the business performance of startups, discovery through the dynamic capabilities has the highest impact on the business performance of startups among independent variables in the research model. Similarly, the local community support through the social norms and performance-based culture has the second highest impact on the business performance of startups.


 

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